Jing writes here.

A quiet corner in the world, on the web. No metrics, not monetized, just stillshots of brainwaves.

Selected notes

1. Stop trying to keep upAI first GTM Substack2026-05-03

   The durable skill in AI-era marketing isn't keeping up with new tools, models, Tweets, etc. This is what to optimize for instead to stay relevant in the job market.

2. Github: The quick start guide for marketers, and why you should careAI first GTM Substack2026-04-26

   A practical field guide to the basics of GitHub that unlock skills, prompts, agents, and version-controlled marketing workflows.

3. Adoption is the whole gameAI first GTM Substack2026-04-20

   The most capable AI tool my team build got exactly zero users. Here's the super real and uncomfortable tradeoff, and the one rule that changed how I ship AI tooling.

4. Forkable Claude Code Marketing WorkbenchAI first GTM Substack2026-04-13

   I package my 10+ years of running marketing GTM for early stage tech products into a forkable repo with reusable skills, agents, and workshops

5. I built an agent to reverse-engineer how great marketing actually worksAI first GTM Substack2026-04-06

   A faster way to go from “damnnn their marketing is good” to “here’s what I should do to git gud”

6. What I don't use AI forAI first GTM Substack2025-09-24

   Contrary to popular opinion, I don't use AI to write and I don't think you should either. Here's why.

7. I built a custom app and ChatGPT made it obsoleteAI first GTM Substack2025-06-24

   Actually delighted about it because it opened my eyes to the future of AI-native software

8. Swipe File: Marketing & Sales PromptsAI first GTM Substack2025-05-25

   Copy & paste at your leisure, edit as needed.

9. Sales and marketing: prompt engineering best practice & examplesAI first GTM Substack2025-05-11

   How to make AI work just right, with copy paste examples, for my fellow pixel pushers in GTM. Not a 68-page technical manifesto. Livestream later to build the swipe file.

10. Custom app #2: WebinarProAI first GTM Substack2025-04-18

    Weekly webinars? Yes. Slightly nuts? Yes. Let's build an app to make it easier.

11. Custom app #1: Custom translationsAI first GTM Substack2025-03-31

    Fast translations are bad quality. Good translations are expensive. A solution!

12. Why AI-First GTM?AI first GTM Substack2025-03-28

    What is it? Why should you care? When did you become such an AI bro anyways?